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September 09, 2004

Random Flickrs

POYNTER -- One of the things I noticed before Poynter released the Eyetrack III study of web user behaviour was that visitors to Irish Typepad often click my pictures even though they don't know they're hyperlinked. I always try to link pictures to something because as early as 1996 I noticed people nonchalantly gravitating to pictures and clicking them.

As Poynter discovered, a "tiny minority of people click randomly around a page -- not just on active links, but all over the place (and) ... a larger minority of people routinely click on photos even when the images are not active links -- perhaps expecting the click to lead to something, either an accompanying story or a larger version of the photo." It pays to make photos clickable.


Poynter -- "Click, Click, Click, Go the Web Users"
Bonus Link: Irish Typepad photostream
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