I SPENT MY FIRST coffee with Qik today, using Qik Video Connect Plus. It's an iPhone app that is totally integrated to all the social services and it incorporates several clever real time effects. There are two versions of the application available: Qik Video Connect and Qik Video Connect Plus. I paid $2.99 for the Plus version because I wanted the HD quality video. You can get a free version, Qik Video Connect, in the app store. The app is clever but it doesn't remove the need for the user to remember to turn the camera so it records in the best aspect ratio. I didn't and the result shows in the video clip that I made.