My Least Successful @Sway Happened at #ELSS16
Reflecting on Semi-Permanent Audiologs

Discovering Snapchat Thriving in Primary School

I KNEW SNAPCHAT was deeply engrained in youth culture when several members of our Youth Media Team showed me their six digit Snap scores. Their self-reported activity levels were above two hours a day.

This summer, I'm watching young people under the age of 10 create Snap stories of their summertime activities. And if I'm to be of any assistance, I need to know how Snapchat's magic filters work. My initial research took me into Ukrainian labs studying facial recognition. The details are in the five minute Vox video embedded to my blog post.

+++ Bernie Goldbach teaches creative media for business while working with the team at You can also find him on Snapchat.