Free Nokia Lumia Launches in Ireland
NOKIA'S LUMIA IS available from "free" in Vodafone Ireland shops, meaning a 60 euro monthly contract will get you a very capable handset.
Where I work, the monthly contract price is around 20 euro more per month than many legacy Nokia owners currently pay. I consider the extra money is the cost of being connected online while you're mobile. It costs a lot more to push data through 3G masts than it costs to run SMS texting across Ireland. The question for all the network operators is how to make data such a compelling service to attract tens of thousands of Irish to pay for it on monthly contracts. It's a tough sell.
It's also a tough sell to pull a happy iPhone owner back to Nokia. Tens of thousands of Irish who grew up with Nokia now own iPhones. Many of them are happy in an Apple ecosytem and they've paid for dozens of apps they use several times a week. Leaving those paid apps behind will be a big decision because in many cases, those iOS apps enrichen mobile experiences much more than intimate phone calls or conversations by text.
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