DUBLIN -- At the annual Nokia Media Briefing in Dublin, multimedia business manager Gavin Barrett told the press about current trends in mobile games, imaging and multimedia. Many of Barrett's examples revolve around the Nokia smartphone platform but since Nokia has 40% of that market, his comments were very helpful in predicting where mobile multimedia is heading. The short answer: down the path of imaging with smart cameraphones and clever strategic relationships (think "Kodak" and "HP")..
With more than 200m cameraphones sold in 2004, the category of imaging smartphones represents the largest segment of mobile devices. Within the past five years, imaging has gone digital. Mobile has gone imaging. And consumers now walk around with more storage in their pockets than they used to have one top of desks when floppy discs ruled the workplace.
Nokia plans to move up the ladder and into space where mobile memories are stored. This mainly means a storage location for cameraphone snapshots. This is a fascinating time for the home computing industry because now that people are carrying miniature computers with them in the form of smart phones, their natural inclination is to leverage those phones by printing photographs, transferring playlists of music, and downloading new games.
For Nokia's vision to succeed, everything has to be as easy to do as the Nokia menu system. Nokia have that corner well-manicured plus they have some excellent new phones on offer and a very clever community of Series 60 developers.
Bonus Link: Russell Beattie -- "Series 60 App Updates"
Previously on Irish Typepad: Gavin Barrett -- "Nokia Multimedia"
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