LOW HOLIDAY READERSHIP of mainstream media means few people will notice Irish blogs being mentioned in Sunday broadsheets this weekend. Adrian Weckler says, "Blogging came as close as it will ever do to taking off among ordinary people in 2006." Not impressed by the raft of waffling he sees in the blogosphere, Weckler surmises, "Ireland appears to be one of the last western countries without any quality, readable blogs, though there is a tiny amount of them (e.g., mulley.net) occasionally worth looking at."
And in the Sunday Tribune, Una Mullally spins a few paragraphs for Blogorrah, while suggesting "other Irish bloggers of note to watch out for in 2007 are Slugger O'Toole, Twenty Major, In Fact Ah and Blather." Right so, let's see who's standing up front at the Irish Blog Awards.
Mullally's piece connects the dots between Tribune columnists and Blogarrah writers with a little inside information on site reach (e.g. 100,000 hits a day for Blogorrah). Skeptics wonder who touts hits as evidence of readership anymore.
A more transparent measurement would be Technorati's cross-check of blog links:
2,458 blog posts link to Slugger.
1,997 blog posts link to Mulley.net
1,333 blog posts link to Twenty Major.
619 blog posts link to Blather.
309 blog posts link to Adrian Weckler's tech stuff.
287 blog posts link to Blogorrah.
278 blog posts link to Infactah.
88 blog posts link to Una Mullally.
Adrian Weckler -- "The big things, past and to come" in The Sunday Business Post, 31 December 2006.
Una Mullally -- "Shopping, Bebo and Blogs" in the Sunday Tribune, 31 December 2006.