LOTUS CONNECTIONS brings IBM's social networking software into the business world. In some ways, the software might be described as MySpace in a suit. Lotus Connections wraps five social networking technologies up into one integrated package—similar to what Microsoft's Office does for traditional desktop productivity software such as Word and Excel. In Business Week magazine, Frank Gens, senior VP of for research at IDC says, "While social computing software is perceived as being at the fringe of most large businesses, it's actually moving to the center fast—because it's about how the next generation of employees communicate, and create and share ideas." Twittering isn't just for lonely kids, you know.