CONOR O'NEILL, the chief executive of LouderVoice (at right where a lab rat is making a Louder Voice review by SMS), Barcamp organiser, prolific writer, and astute twit, offers recession-beating advice in a cover story published by Business Plus in Ireland. Conor may be the only person with a twitter account who was interviewed, along with 44 others, for the cover story. In fact, he might be the only Irish blogger interviewed--which shows something about the level of online conversation throughout Ireland. Or it shows something about magazine subscribers and social networking online. Conor offers relevant advice. "If your product or service helps others to grow their business, then you have created a recession-buster. The key, as always, is delivery at every level. From technical capability to customer service, failure to deliver will mean death. The move online will speed up enormously over the next 12 months as the idea of a traditional local-only business disappears. Mobile will be the bridge between high street and online. By taking advantage of SMS and other mobile approaches, every business, no matter what their size, can hear what their customers are saying and make sure they are meeting their needs in every way."
"Fighting Talk" is the cover story in the January 2009 edition of Business Plus. Conor O'Neill happens onto page 30, the one our toddler coated with a Cadbury's cream egg.