BECAUSE DEAN WHITBREAD expects to be deleted in a comment he made to a Guardian article, I'm taking the liberty of reposting his musing here. I've followed Dean's audio snippets since 2004. He is the UK's first podcaster, sharing a lot in common with Brian Greene at left (Ireland's first podcaster).
From Dean, in a comment deleted from the Guardian's digital blog:
"Hello, I'm an social media expert. I lost my previous media job in the recession, sorry, depression, and I needed another scam, sorry, job, so I decided to copy the Americans and hype this relationship-enhancing social value platform they call the telephone, sorry, Twitter. I figured it wasn't enough to be tweeting about my breakfast, so I decided to dress it up in marketing überspeak in order to impress my blue chip clients and make up some of the sideways realtime shortfall in my now defunct pension plan. All my business plans are in less than 140 characters and remember ROI is NOT IMPORTANT. I am. And so are you, as long as you pay me."
Now watch this.http://www.youtube.com/watch?v=ZKCdexz5RQ8
Mercedes Bunz -- "Media 140: The dos and don'ts of social media" in the Guardian's Digital Content Blog, 26 Oct 09.
Markham Nolan made the YouTube clip.