IF I DRIVE near Tipperary Institute and ask Google Maps to find "Rock" the result on my car's dashboard offers a pinpoint that dead centre in the middle of the image at left. Within a few weeks, the search engine results will also point to a very clever interpretation of the town's heritage trail because several creative multimedia students in Tipperary Institute plan to make a short video clip that will play on phones, the internet and on television sets. The idea germinated during a tasking in a social media module in which Laura Hobson made a storyboard that showed what someone could do when alighting from a bus in County Tipperary. In Cashel's case, it might mean ascending the Rock and walking the grounds where the photograph was taken. Or it could mean following prominent signage around the town to see the oldest remnants of the town wall and other artefacts from 700 years ago. If this creative multimedia project pans out as promising as it appears, I hope it suggests a day's worth of walking about Cashel. Several families visiting my adopted home this summer would like that suggestion.