A SOCIAL MEDIA CROSS-FIRE has erupted on Bloggertone when Brian Prenderville wrote that he doesn't care about meaningless tweets. The problem is that "meaningless" to one reader is "intimate" to another. Hence, a cross-fire erupted between social media camps, fueled by the elephant in the room (i.e., paid social media consultancy services). Personally, I like anything that encourages engagement and from the looks of the Bloggertone post and its ensuing cross-tweeting responses, several communication experts and community managers in Ireland will be harvesting interesting points from the blog commentary for use in their own practises.
I don't permit Twitter to be the linchpin of my own social media efforts. To be worth the time spent, social media needs to complement personal learning, formal learning, group learning and intra-organisational learning. That's the point of my impromptu Qik clip about social learning, informed by Jane Hart.
Direct link to http://qik.com/video/5624071, my Qik Coffee Clip on social learning.
Jane Hart -- "Using social media in learning" from her Centre for Learning & Performance Technologies blog. If you're responsible for the effective use of social media in education, you should listen to Jane's keynote at the ILTA conference in Athlone, Ireland.
Brian Prenderville -- "I don't care where you tweet, you twat" on Bloggertone, 19 March 2010.