THE NEW GOOGLE PLUS looks and feels more functional but not on your phone. The service continues connecting me to a different--and wider--swath of people than I know on any other network.
I interact a few times every day on Google Plus and have significantly more people following me there than on Twitter. In fact, if there was a stack of Mulleybucks for the person in Ireland with the most followers on G+ I'd take the winnings and enjoy a La Cucina coffee.
I like the way I can slide from community to community by zooming into various G+ circles I've made for photographers, writers, communicators, artists, technologists, company founders and plebes. I’m also using Google Plus for exceptionally effective private collaboration, complete with video hangouts, compartmentalised document controls, and shared moments with extended family.
There are other services for all these things but G+ is free, notifications appear politely above my browser and I like the way I can efficiently convert a simple paragraph of text on G+ into a reader of a blog post. It's not just me--on the quiet days during the slow Easter break, others noticed that their G+ activity brought them as much referrer traffic as things they tweeted.