I HAVE VOLUMES of notes and years of experience that I share every year with third level students in Ireland. I hope to build upon the experience of last week's Social Savvy Conference by sharing what I've learned about effective social networking with 120 students in modules I teach for the Limerick Institute of Technology.
I started the process with an audio clip on Anchor.fm, hoping to capture dozens of voices while answering the question, "How do you build an effective personal brand?" I will pass around a well-worn iPhone 5C to various students, hoping to hear evidence-based answers.
I also plan to extract some of the best responses from the audio and from parallel workshop sessions, adding the highest quality content into an Office Sway that I will share with students.
Building an effective personal brand is a never-ending process. Its importance will never diminish in a world where our third level graduates expect to interview for better-paying positions either in the same company or by successfully competing for opportunities they discover while sharing their achievements through effective social networking.