WE TEACH the concept of personal influence in a digital literacies module for the Technological University of the Shannon. I peel back the concept of "influence" until I reach the layer of "skills" because to have influence you need to have skills worth showcasing.
Since I want to boost my influence alongside a group of students I'm teaching, I'm going to follow my own suggestions. I have a plan.
Complete a baseline audit
I will quantify my online presence across three virtual spaces. I will list the number of followers or contacts that I have in each space. Then I will discuss the most-viewed and most-commented content that I have produced since we emerged from COVID.
I will produce several forms of online content that I believe will increase views, connections, and direct contacts. I believe I need to make several pieces of long form content that demonstrates the following attributes:
- I embrace new technology.
- I have meaningful engagements with a trustworthy brand as well as with a reputable thought leader.
- I share my evolution as a student of digital transformation.
At the middle of May, before the ICT in Education Conference, I will publish my results. I plan to create a few podcasts about my journey.
[Bernie Goldbach teaches creative media for business on the Clonmel Digital Campus.]