Bernie Goldbach in Clonmel | Dylan the reader in Cashel.
SELECTED STUDENTS IN BOTH the creative multimedia and business office management courses at the Limerick Institue of Technology (Clonmel campus) will start 2013 developing hyperlocal notes from emigrants. It involves storytelling in print, sound and screen.
The basic idea is to interview people have emigrated from their home countries to live in County Tipperary and to create a short news column, a long form read on the web, a compelling piece of audio and an image to accompany the story. The stories also go the other way, gathered from people who have left Ireland for other shores. I already have a dozen stories ready for creative multimedia students to illustrate, to set up for audio interview and to package in iBook and Kindle format.
The overall idea is to demonstrate the value in storytelling. The business value will emerge as we propose A/B testing on a variety of paid subscriptions to the newspaper editor.
Bernie Goldbach teaches electronic publishing.
